Nokia still a hot brand among Indian customers: Survey

NEW DELHI: Even as the Finnish handset maker Nokia is facing tough competition, it is still the most trusted and popular brand among Indian customers as it topped 'The Handset Hotlist' for July 2011, according to a survey.

As many as 12 handsets of Nokia made it to the list of 25 most exciting mobile phones , that were searched and viewed the most by consumers online, the survey by 'The Mobile Indian' website said.

Samsung was second with six of its models, including one CDMA phone, making it to the list.

While Micromax and Sony Ericsson stood at the third position with two of their models figuring in the list, a model each from Dell, HTC and iPhone completed the list of 25 most exciting handsets, the survey added.

"The Handset Hotlist' will give marketers a monthly insight into changing consumer preferences," The Mobile Indian Director Sreekant Khandekar said.

Nokia C5-03, priced at Rs 8,600, was the most searched for and viewed handset, followed by Nokia C6 (Rs 12,200) at the second spot, the survey revealed. It was followed by another stablemate Nokia X7 priced at Rs 18,000.

Samsung Galaxy Ace S5830 priced at Rs 14,700 was at number four, followed by Nokia X3-02 (Rs 7,500).

Interestingly, the list is dominated by international brands and barring Micromax none of the popular Indian brands features in the top 25, the survey revealed.

Apart from Nokia and Samsung, the only other brand to feature in the top 10 is Micromax whose models A70 and X560 figure at eighth position and tenth positions respectively, the survey added.

"Presumably, buyers of handsets marketed by Indian players, who usually make low-cost mobile phones, tend to seek information from the dealer rather than surf for information online," Khandekar said.

Interestingly, consumer interest is not dictated by price, though Nokia Oro and iPhone priced at Rs 50,000 and Rs 34,000 respectively, they rub shoulders with Nokia X2-01 which costs a mere Rs 3,500, As many as 17 of the handsets are priced below Rs 10,000, the survey said.

"Blackberry is a notable absentee too, probably because the models are few and potential buyers of the brand know what they want. Also, many get a Blackberry on office account and have a lower need to check for it online," Khandekar added.

One out of five mobiles sold is unlicensed copy - Nokia

HELSINKI (Reuters) - One out of every five cellphones sold in the world are illegal or unlicensed copycats, hurting the position of producers like Nokia in emerging markets, the world top manufacturer by volume said on Friday.

"It is mostly China-originated, but it is global. It is not only in Asia, but also in Latin America and even in some parts of Europe," said Esko Aho, a member of Nokia's executive board.

Surging growth of no-brand manufacturers coupled with growing smartphone sales boosted third-quarter cellphone sales 35 percent, Research firm Gartner said in November. It raised its outlook for growth in 2010, which it forecast would top 30 percent.

Gartner estimated grey market share had increased to even above 20 percent, but many other market followers have doubted the estimate.

Mobile Phone Technology

Mobile Phone Technology

Introduction
Cellular radio provides mobile telephone service by employing a network of cell sites distributed over a wide area. Cell sites incorporate a radio transceiver to manage, send and receive traffic from the mobile phones in its area, a tower and its antennas, and a link to a distant switch called an MTSO.

This mobile telecommunications switching office places calls from land based telephones to wireless customers, switches calls between cells as mobile phones travel across cell boundaries, and authenticates wireless customers before they make calls. Cellular uses a principle called frequency reuse to greatly increase customers served. Low powered mobile phones and radio equipment at each cell site permit the same radio frequencies to be reused in different cells, multiplying calling capacity without creating interference. This spectrum efficient method sharply contrasts with earlier mobile systems that used a high powered, centrally located transmitter, to communicate with high powered car mounted mobile phones on a small number of frequencies, channels which were then monopolized and not re-used over a wide area. Complex signaling routines handle call placements, call requests, handovers, or call transfers from one cell to another, and roaming, moving from one carrier's area to another. Different cellular radio systems use frequency division multiplexing (analog), time division multiplexing (TDMA), and spread spectrum (CDMA) techniques. Despite different operating methods, AMPS, PCS, GSM, E-TACS, and NMT are all cellular radio. That's because they all rely on a distributed network of cell sites employing frequency re-use. Is your head spinning yet? Take it easy. Let's ease into this cellular discussion by discussing some history first.

II. History
United States cellular planning began in the mid 1940s-after World War II, but trial service did not begin until 1978, and full deployment in America not until 1984. This delay must seem odd compared to today's furious pace of wireless development, but there were many reasons for it. Limited technology, Bell System ambivalence, and government regulation limited radio-telephone progress.

As the vacuum tube and the transistor made possible the early telephone network, the wireless revolution began only after low cost microprocessors, minature circuit boards, and digital switching became available. And while AT&T personnel built the finest landline telephone system in the world, Bell System management never truly committed to mobile phone telephony. The U.S. Federal Communications Commission also contributed to the delay, stalling for decades on granting more frequency space. This limited the number of mobile phone customers, and thus prevented any new service from developing since serving those few customers would not make economic sense. But in Europe, Scandinavia, Britain, and Japan, where state run telephone companies operated without competition, and where regulatory interference was minor, cellular came at the same time or later, not sooner than in America. It remains a question, then, on what the biggest factor limiting cellular development truly was.

On June 17, 1946 in Saint Louis, Missouri, AT&T and Southwestern Bell introduced the first American commercial mobile radio-telephone service. It was called simply Mobile Telephone Service or MTS. Car drivers used newly issued vehicle radio-telephone licenses granted to Southwestern Bell by the FCC. These radios operated on six channels in the 150 MHz band with a 60 kHz channel spacing, twice the size of today's analog cellular. Bad cross channel interference, something like cross talk in a landline phone, soon forced Bell to use only three channels. In a rare exception to Bell System practice, subscribers could buy their own radio sets and not AT&T's equipment.

Installed high above Southwestern Bell's headquarters at 1010 Pine Street, a centrally located antenna transmitting 250 watts paged mobiles when a call was for them. Automobiles responded not by transmitting to the headquarters building but to a scattering of receiving sites placed around the city, usually atop neighborhood central switching offices. That's because automobiles used lower powered transmitters, of course, and could not always get a signal back to the middle of town. These central offices relayed the voice traffic back to the manually operated switchboard at the HQ where calls were switched. So, although the receiver sites were passive, merely collectng calls and passing them on, they did presage the cellular network of distributed, interactive cell sites.