Wednesday, August 31, 2011

How To Improve PageRank

Want to know how to improve PageRank for your site? Not sure what PageRank is / means? Read on for some tips and advice.

Google ranks pages from 0 to 10. The higher your page’s rank, the more traffic and rankings you’ll get.
Search engines rank websites according to many things and higher search engine ranking can equal having more traffic sent your way because Google will respond to queries for information based on what it believes is a page that scores as most relevant to that query.
If two websites sell similar products and attempt to rank for the same set of phrases, in many cases, Google will display a site with a higher PageRank ahead of the other site. PageRank can change on an ongoing basis. If your site is years older than another site attempting to rank for the same things, that site could surpass you due to doing more to achieve a higher PageRank. Here are some tips on how to improve pagerank..

How To Improve PageRank – Some Tips

1. Update your site regularly – Add new pages and create interactive pages, such as blog posts on the site that encourage comments and linking to that page from outside sites (such as bookmarking sites, microblogs, etcetera.)
2. Link to your website from other sites – This could include email signatures, forum signatures, profile sites, from blog comments, article directories, press release sites, and so on. Link to more than just the home page. Link to various pages within your site.
3. Give away content – Submit to article directories and put links back to your site within your resource box. Make that article available for syndication so other websites will publish the article. By doing that, they’ll link back to your site from their site and this is read by Google as a popularity vote for your site. More votes = better rankings.
4. Link to authority sites from your site – If you have a PageRank of 1 and you know of a site that has a higher rank in your industry, it could make sense to link to that site. You can do this in blog posts, resources pages, a linkroll, and so on. You’ll want to make sure you’re not sending your customers and prospects to a competitor of course, but authority sites could add credibility to your site. Sites that could be considered good authorities could include sites with .gov or .edu extensions. A Wikipedia link to explain terminology is a good example of linking to an authority page. Tip: set the link to open in a new window so that if your visitors click the authority links, they’re not leaving your webpage to do so.
5. Write link bait – Link bait articles (such as top ten lists or articles that offer breaking news, etc.) can become popular quickly and encourage others to link. Each of those links equates to a popularity vote and this could quickly improve your PageRank.
Creating an ongoing strategy to get more backlinks and improve your PageRank could help you attract traffic, build authority, and increase your online success. By following the above tips on how to improve PageRank, you’ll be on track to do exactly that!

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